The Dark World of SEO (Search Engine Optimization)

  Search Engine Optimization  referred to us as  SEO  which plays an important role in Digital marketing. This is one of the important technique which makes your website (& business) to grow. There are some ethics and rules to be followed while practicing SEO. But, there are people and businesses follow  “Black Hat   SEO ” strategies, which is a way of violating search engine policies to increase the page rank, get listed in the top search result at a reduced time. Mainly on the Black Hat SEO, there are two different schemes called as link and General. Let’s look out what are the different schemes in crisp. Buying Links: It is a paid link where you would pay some particular amount for getting your domain link in their portal or article or blog. Exchanging Links: The exchange of website links between two parties with common interest or commercial is being placed. Article Marketing: Having an agency or in-house team to write plenty of (low quality) articl...